Apr 18, 2024

Adidas x Jane Austen – Collage Campaign

A romantic sneaker campaign that brings 19th-century charm to 21st-century streetwear.

Tamires Segata

UX & Visual Designer

Apr 18, 2024

Adidas x Jane Austen – Collage Campaign

A romantic sneaker campaign that brings 19th-century charm to 21st-century streetwear.

Tamires Segata

UX & Visual Designer

This concept blends literary romance and modern fashion through layered collage storytelling.

This concept project imagines a limited-edition Adidas shoe line inspired by the romantic world of Jane Austen. Using Adobe Photoshop, I created a collage campaign that mixes handwritten love letters, floral textures, vintage silhouettes, and powerful Austen quotes with bold streetwear visuals.


Concept & Style

The campaign contrasts contemporary sneaker culture with 19th-century romanticism, featuring quotes like “You have bewitched me, body and soul” and layering traditional textures with urban attitude. Each shoe becomes a storytelling canvas, merging classic elegance with edgy graphic composition.


Visual Approach

The collage technique allowed freedom to experiment with juxtaposition, texture, and mood. Every element, roses, calligraphy, modern poses was carefully chosen to create a unique crossover between historical sentiment and today’s fashion-forward audience.


  • Composed entirely in Photoshop as a visual concept campaign.




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